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Helpful Ways To Spread Cheer This Holiday
  • 08 December 2019
  • Jelani Markus

Helpful Ways To Spread Cheer This Holiday

The holiday season is here. And with it comes additional foot traffic (and online traffic) to your small business, with many expecting a more festive shopping experience. A giant bow on a floor display and “The Little Drummer Boy” playing on repeat may not be enough. If you are looking for more, continue reading for some helpful ideas to spread holiday cheer to customers and employees alike.

Showing Thanks To Customers
  • 24 November 2019
  • Leo Covey

Showing Thanks To Customers

Thanksgiving is here, and before you pass the turkey and stuffing, take time to appreciate those who matter most to your small business. Hint: Your loyal customers should be right at the top of that list.

How to Learn About Your Customers in Order to Retain Them
  • 02 June 2019
  • Jelani Markus

How to Learn About Your Customers in Order to Retain Them

Well-crafted market research can be the difference between enticing customers to visit again or shooing them away.Before you develop any marketing program to retain your customers, try these steps to help research and learn more about them.

More Than Words: What Your Nonverbal Cues Are Saying
  • 19 May 2019
  • Maya Harper

More Than Words: What Your Nonverbal Cues Are Saying

We spend much of our work lives perfecting the way we communicate, from practicing presentations aloud to finessing the art of the elevator pitch. However, as important as it is to choose our words wisely, it is easy to forget how much the things we do not say impact the message we want to get across.

The Importance of Business Technology
  • 01 May 2019
  • Leo Covey

The Importance of Business Technology

In the fast-paced world of small business, the only thing that keeps up — or perhaps moves even faster — is technology. Because May is Small Business Month, the coming weeks are a prime time to evaluate technology’s role in the many facets of your enterprise and how it can help you operate more efficiently and effectively.