Main Content

Small Business Blog for Small Business Owners

In search of small business ideas and much more? 

We're here for you. Being a small business owner or entrepreneur within an ever-changing landscape can feel intimidating without support. The UPS Store Small Business Blog is the resource you can rely on to help you grow, thrive, and reach your small business goals. Here you’ll find small business tips and advice you can start using immediately on hiring practices, safety, marketing insights, keys to success, and so much more. Choose from the topics to the left and discover the answers you’re looking for.

Topics / Previous Posts Business Plan (183)
Getting To Know Gen Z for Your Small Business
  • 16 August 2021
  • Leo Covey

Getting To Know Gen Z for Your Small Business

Gen Z. No doubt you have heard of them. Most likely you are curious about them. Just as many small businesses learned to tailor their products, services and marketing toward tapping into the rich millennial market, the same is proving true for understanding the power of Gen Z.

How to Build an Inclusive Small Business
  • 26 July 2021
  • Liam Edwardson

How to Build an Inclusive Small Business

Of the many lessons we all learned over the past year and a half, one is as crucial as it is clear: We have work to do in terms of prioritizing and strengthening diversity and inclusivity. As a small business owner, you have more influence and opportunity than you may realize to build bridges and strengthen your community by becoming an ally for historically marginalized groups.

The 2021 Small Business Mid-Year Check-In
  • 12 July 2021
  • Liam Edwardson

The 2021 Small Business Mid-Year Check-In

If history teaches us anything, it is that this past year and a half has been inarguably challenging for many. Hopefully, your small business is rebounding, building momentum and getting back to pre-March 2020 days. There may be no better time than the present to take stock of how 2021 has gone so far. Here is a list of mid-year steps you could take to determine your current status and strategize how you might want the rest of the year, and ensuing years, to unfold.

Using A Podcast to Promote Your Small Business In 2021
  • 14 June 2021
  • Jelani Markus

Using A Podcast to Promote Your Small Business In 2021

Podcasts are everywhere. Everyone seems to be listening to them and everyone seems to be making them. Morning commutes and afternoon walks are more commonly scored, not by the latest top 40 hits, but by informational and entertaining podcasts covering a variety of topics–including small businesses. Creating a business podcast with a dedicated audience hungry for the information you deliver could be a wonderful way to grow your bottom line. If you’re interested to learn more about creating podcasts in general or starting a business podcast of your own, read on.

Brand Strategy Guide: A Brand Development Template for Your Small Business
  • 03 May 2021
  • By Leo Covey

Brand Strategy Guide: A Brand Development Template for Your Small Business

The origins of branding go back thousands of years and in today’s modern world of business and commerce, branding helps to differentiate your products and services. When your small business is properly branded, it can leave a lasting imprint on your customers’ hearts, minds and wallets.