- 20 May 2024
- Public Relations
Learn about the key differences between Millennial vs Gen Z consumer behavior to help you improve communications and business with them.
- 18 September 2023
- Public Relations
Learn how to create a brand strategy framework to help keep you organized while simultaneously driving sales and building brand loyalty for your small business.
- 25 August 2023
- Public Relations
Celebrate your hard work and close out Q3 sales on a high note with these Labor Day sale ideas that benefit your customers and your business.
- 12 July 2021
- Liam Edwardson
If history teaches us anything, it is that this past year and a half has been inarguably challenging for many. Hopefully, your small business is rebounding, building momentum and getting back to pre-March 2020 days. There may be no better time than the present to take stock of how 2021 has gone so far. Here is a list of mid-year steps you could take to determine your current status and strategize how you might want the rest of the year, and ensuing years, to unfold.
We can all relate to the experience of “Googling” something in a moment of need, be it a tasty delivery pizza, mobile phone screen repair, or anything else in between. But did you ever consider why certain businesses appear before others in those search results? The answer lies in the field of Search Engine Optimization (SEO), the strategy of fine tuning the content and framework of your digital presence in order to increase the quantity and quality of web traffic from organic web searches.