- 13 September 2021
- Liam Edwardson
Being a small business owner who is also a trusted resource for your customers is a proven way to develop and maintain deep, long-lasting relationships that go beyond purchase transactions.
- 06 July 2021
- Alex Penfield
After all of the unexpected and the unknown, the turbulence and the turmoil, the world finally seems to be getting back on its feet. As the economy ramps back up, stir-crazy customers are turning out in droves for the services and products they’ve missed out on over the past year and a half. Shoppers are more than ready for a summer of spending, but is your small business?
- 12 May 2021
- Alex Penfield
Work-life balance, zero commute time, sweatpants. There are a lot of perks that come with working from home. But working remotely is not without its challenges, one of which is the difficulty to build and expand your network without in-person interaction. Traditional networking is all about face time and relies heavily on things like large-scale conferences, business card exchanges and endless handshakes — none of which have been possible over the past year. So, the question then becomes, how do we connect when we can’t be together?
- 09 February 2021
- Public Relations
Sophia Yeshi is a Brooklyn-based artist and small business owner who designed the limited edition Express box featured in the Proudly Unstoppable program presented by UPS. She’s been able to turn her elegant, culturally-relevant designs into business partnerships with brands like Instagram, Google and Adobe. Her road to success had some challenges, but it was always held up by these three pillars that every entrepreneur should take advantage of.
- 09 March 2017
- Eric Michaels
Everyone has bad days at work. Unfortunately, when you launch your own business, you might have weeks when the bad days seem to outnumber the good ones. However, you cannot let negative forces