- 12 July 2021
- Liam Edwardson
If history teaches us anything, it is that this past year and a half has been inarguably challenging for many. Hopefully, your small business is rebounding, building momentum and getting back to pre-March 2020 days. There may be no better time than the present to take stock of how 2021 has gone so far. Here is a list of mid-year steps you could take to determine your current status and strategize how you might want the rest of the year, and ensuing years, to unfold.
- 05 April 2021
- Jelani Markus
As a small business owner, tax planning can be a year-round event, considering all the record-keeping and quarterly payments you have to make to the Internal Revenue Service (IRS). Your tax-related activities will inevitably heighten during the tax season to comply with the April 15 deadline (extended to May 17 for all individual, sole-proprietor and single member LLCs). Depending on your business structure, filing your taxes can be simple (e.g., sole proprietorship) or complex (e.g., C corporation).
- 22 February 2021
- Jelani Markus
Being a small business owner means wearing a vast number of hats. You’re an accountant. You’re a coach. You’re an employee (for yourself). But most of all, you’re a boss. And as a boss, you want to hire the best employees. A way to help ensure you’re hiring the right people is to ask applicants the right interview questions to gain substantial insight about them. The following six questions can help you better understand potential employees before you make the decision to have them join your team.
- 15 February 2021
- Alex Penfield
Small businesses have always needed to be agile and adaptable, and these qualities have only become more important given the current situation facing our world. With the implementation of social distancing guidelines, businesses have had to quickly pivot many of their day-to-day operations in order to comply with guidelines and keep their employees and consumers as safe as possible.
- 08 February 2021
- Jelani Markus
Adding an influencer to your overall marketing strategy can help your business drive sales, grow awareness and increase social media followers. However, uber-successful influencers often demand a substantial price tag for their work. As a small business owner navigating through 2021, how do you tap into the benefits of influencer marketing without breaking the bank? The answer may be micro-influencers. Read on to learn more about this subdivision of influencers and how you can best utilize them in your business.